Please read this Ecommerce Services Agreement (“ESA”) carefully before purchasing any products and/or services offerings located on the Website operated by Upgrade Web Design, LLC, a(n) Limited Liability Company formed in Michigan, United States (hereinafter referred to as “Upgrade Web Design,” “,” “us”, “we”, “our”). Your access to and use of this Website and Services and offerings is conditional upon your acceptance of and compliance with these Terms set forth in the Master Services Agreement (“MSA”) and including but not limited to our Acceptable Use Policy (“AUP”), Terms of Service (“TOS”), Privacy PolicyCookie PolicyWebsite Services Agreement (WSA), Hosting Services Agreement (“HSA”), and Ecommerce Services Agreement (“ESA”), and our Monthly Payment Terms & Conditions, the following terms and conditions shall apply to all purchases of Upgrade Web Design’s Website Design and Development Services (“Website Services” “Services” or “Website” as further defined below). If you do not agree with all applicable Agreements do not purchase any products or services now or in the future.



LAST UPDATED: December 16, 2020

1. DESCRIPTION OF ECOMMERCE SERVICES. may make available for purchase, from time to time, a variety of ecommerce packages or solutions, stand-alone ecommerce services, optional plugin ecommerce services, third-party ecommerce software and open source ecommerce software, as published on the website (collectively, “Ecommerce Services”). The Ecommerce Services include, but are not limited to, shopping cart functionality, ecommerce templates, storefront or ecommerce website design, support, hosting, order and payment processing, product inventory and product tracking and management, and website analytical tools. reserves the right to amend its Ecommerce Services offerings and to add, delete, suspend or modify the terms and conditions of the Ecommerce Services, at any time and from time to time, and to determine whether and when any such changes apply to both existing and future customers.

During the term of this Agreement, Customer will have a limited, revocable, non-transferable and non-exclusive license for Customer to use the Ecommerce Services, including but not limited to any software, and related documentation solely for Customer to provide business related services over the internet that are consistent with the terms and conditions of this Agreement as well as any applicable state, federal, or international law.

  • Customer agrees that Customer and its agents will not:
  • sell, lease, transfer, license or sublicense the Ecommerce Services;
  • modify, change, alter, translate, create derivative works from, reverse engineer, disassemble or decompile the Ecommerce Services in any way for any reason;
  • provide, disclose, divulge or make available to, or permit use of the Ecommerce Services by any third party;
  • copy or reproduce all or any part of the Ecommerce Services (except as expressly provided for herein);
  • interfere, or attempt to interfere, with the Ecommerce Services in any way;
  • engage in spamming, mail bombing, spoofing or any other fraudulent, illegal or unauthorized use of the Ecommerce Services;
  • knowingly introduce into or transmit through the Ecommerce Services or any other services any virus, worm, trap door, back door, timer, clock, counter or other limiting routine, instruction or design;
  • remove, obscure or alter any copyright notice, trademarks or other proprietary rights notices affixed to or contained within the Ecommerce Services;
  • engage in or allow any action involving the Ecommerce Services that is inconsistent with the terms and conditions of this Agreement; or
  • cause, assist or permit any third party to do any of the foregoing. No right, title or interest of intellectual property or other proprietary rights in and to the Ecommerce Services and/or other products, services or software made available under this Agreement is transferred to Customer hereunder., its wholly-owned subsidiaries and affiliates and its Third Party Licensors (as defined below) retain all right, title and interests, including, without limitation, all copyright, trade secret, intellectual property and other proprietary rights in and to the Ecommerce Services and/or other products, services or software provided under this Agreement.

If a customer has purchased any services or has obtained FTP access to the or other Ecommerce Services, shall have the right, during the term of this Agreement and for a period of six (6) months thereafter to access your location and files to inspect your or your agent’s use of the Ecommerce Services, as well as computers and equipment used in connection therewith. Customer shall cooperate fully with any such audit or inspection. In the event that any audit shows any misuse, violation or breach of the Ecommerce Services or this Agreement, shall be entitled to pursue any remedies available to it under this Agreement or otherwise at law or in equity, and to cancel or suspend, revoke, or terminate Ecommerce Services if you are still an customer.

The parties acknowledge that since the Internet is neither owned nor controlled by any one entity, makes no guarantees that any given user will be able to access the Ecommerce Services at any given time. shall not be liable to Customer for failure of accessibility to the Ecommerce Services or any potential or actual losses that Customer may suffer from your inability to access or use the Ecommerce Services or your customer’s inability to access any websites that may be supported or hosted by Ecommerce Services. provides all Ecommerce Services and any software related to those services to you on an “as is” basis and does not guarantee that the Ecommerce Services or any related software has no errors, defects or bugs or will function properly. Customer agrees that is not responsible in any way for any malfunction or downtime in the Ecommerce Services or related software and any damage, injury or lost profits that may arise from such malfunction or downtime. makes no guarantee that the Ecommerce Services that you purchase will operate seamlessly and without error with your own hardware, software or other services (including third party products) that Customer currently uses. makes no guarantees regarding system uptime, including but not limited to, the uptime for hosting your store(s) on or third party systems. From time to time, and as may be necessary to maintain such systems and hardware, reserves the right to take its servers and other hardware offline for repairs, upgrades or routine maintenance. Customer agrees and understands that Ecommerce Services, including the hosting of your store, may be dependent on third party services that cannot control. Customer expressly agrees that the availability of those third party services may impact your Ecommerce Services and therefore does not hold liable for any actions of a third party that may adversely impact your Ecommerce Services. Any uptime calculation or percentage that is provided as a part of the Ecommerce Services does not include routine maintenance, unexpected downtime caused by network issues or third party vendors, and occurrences that are outside the control of, including but not limited to the Force Majeure occurrences outlined in this Agreement. If you purchase Ecommerce Design Services, you agree that you take full responsibility for all content suggested or supplied to Upgrade Web Design for inclusion on web document(s), advertisement(s) or any form of media. Customer is held legally liable for any such supplied content.

All fees associated with the Ecommerce Services of your website are included within your Custom Website Services plan and as such all payment requirements and restrictions of the plan you purchased apply unless otherwise stipulated and agreed to in writing by Acceptance of the Website Services Agreement (“WSA”) is mandatory for any services, including Ecommerce. See Website Services Agreement (“WSA”) and the Monthly Payment Terms and Conditions for Fees and Payment Terms.

Customer hereby agrees that the text footer link “Site by Upgrade Web Design” will appear on the completed site. Customer may choose to exclude or permanently remove the footer from its website, subject to an additional one-time payment to Upgrade Web Design in the amount of $1,000.00 USD.

You agree that you will not exceed the bandwidth, storage space, or sales limits applicable to the Ecommerce Services purchased, as set forth on our Website. You agree that if you do exceed any such limits or otherwise engage in any such activity,, in its sole and exclusive discretion, may immediately take corrective action, including, but not limited to, billing plan adjustment and/or upgrade (if sales limits have been reached will upgrade your account to the next available pricing tier), assessment of additional fees and/or suspension, and/or termination of your Ecommerce Services. You agree that if your bandwidth and storage space usage adversely affects other customers on our shared Ecommerce Services platform, may adjust your billing plan and/or suspend or terminate your Ecommerce Services without liability. You agree that will have no liability to you or any of your end users due to any corrective action that may take and that you will not be entitled to a refund of any fees paid in advance prior to the corrective action.

Bandwidth overages will be incurred for each 10 Gigabyte (GB) of usage over your allotted plan amount at the rate of $2.00 per each block of 10GB. The fees are subject to change at’s sole discretion: Excess bandwidth usage cannot be purchased by you in advance. If you exceed your data transfer limit in the last 24 hours of any given month, will not charge you additional fees so long as the data transfer overage does not exceed 9GB. For Ecommerce Services, you agree that may automatically charge your credit card for the bandwidth overage fees. You may opt-out of automatic charges to your credit card by contacting Customer Service. If you opt out of the automatic overage charges, you risk account suspension if you exceed your allotted amount.

Customer acknowledges and agrees that the Ecommerce Services are provided, in some cases, by third party Licensors to (hereinafter “Third Party Licensors”). For all Ecommerce Services that are provided by Third Party Licensors to, Customer agrees with and shall abide by all Third Party Licensor terms and conditions, if any. Such Third Party Licensor terms and conditions are available upon request (the “Additional Terms and Conditions”). Any Additional Terms and Conditions are in addition to and supplement the terms and conditions provided in this Agreement. Customer acknowledges and agrees that it will be subject to all Additional Terms and Conditions and that all such Additional Terms and Conditions shall be incorporated into this Agreement, to the extent those Additional Terms and Conditions do not conflict with the terms and conditions of this Agreement, as if set forth fully herein. Customer further agrees that it will be subject to all Additional Terms and Conditions where Customer elects to add services to its Ecommerce Services package.

Customer acknowledges that may, at its sole discretion, change any Third Party Licensors that provide services under this Agreement, or add or delete discrete services from the Ecommerce Services. In the event that changes Third Party Licensors, may provide Customer with notification of changes in Third Party Licensors and refer Customer to information posted on’s website relative to that change which shall become Additional Terms and Conditions for the purposes of this Agreement.

Upon termination of services, if Customer wishes to obtain ownership rights to the Website, Customer must obtain express written permission by Upgrade Web Design and Customer shall further remit a fee to Upgrade Web Design for the assignment of these rights to the Website. Provided Customer is not in default of this Agreement and Customer is also current in respect to payments owed to Upgrade Web Design, the fee to be remitted will be as follows: Two Thousand Five Hundred Dollars ($2,500) prior to one (1) year of successive hosting and maintenance with Upgrade Web Design. The assignment of ownership rights to Customer of the Website shall be limited to the visible portions of the Website and its underlying HTML coding as developed by Upgrade Web Design specifically for Customer, and shall be sent by a link to a compressed archive file or ZIP file (.zip), within thirty (30) days of remitting payment of the associated fee, but this agreement does not grant ownership rights to Upgrade Web Design’s processes, proprietary functions, methodologies, know-how, and all intellectual property including trade secrets, patents, and trademarks related to Upgrade Web Design’s Services or products, which shall remain the sole and exclusive property of Upgrade Web Design and its respective suppliers, affiliates, partners, and/or licensors. For all images that are a part of the Website and assigned to Customer hereunder, Customer is granted permission to only use those images in a manner in which it is provided to Customer by Upgrade Web Design (i.e. embedded in the website) and no other use of such images are not permitted whatsoever. Moreover, upon assignment of Website, Upgrade Web Design in no way warrants portability or functionality of the Website in any way or on a platform, hosting or otherwise, that is not provided by Upgrade Web Design. The files provided to the Customer shall be a static snapshot of the Website that you can host on a third party server through a non-affiliated party. However, the features and functionalities such as plugins will not be available after cancellation or termination. Customer will need to hire a web developer to move the Website to the new third party hosting provider’s server(s), maintain the Website, and make any changes or edits. To retain certain third-party plugin functionalities, Customer may be required to purchase, subscribe, or obtain a license from the third-party plugin provider(s) on your new platform away from Upgrade Web Design’s servers.

Refunds for certain Ecommerce Services are only provided in limited instances and only within the first 14 days from your purchase of the services. Such refunds are only permitted where the Customer has taken all actions consistent with this Agreement. Refunds will not include a processing fee that all Customers must pay.

In conjunction with’s Ecommerce Services, may provide access to the website’s backend that enables you to operate an online store (the “Store”) through which you can sell your products and services online. also provides other related services, including hosting of the Store, site design, email services, marketing services, domain name registration, and other such services, that along with the Software, may be offered to you (collectively, the “Ecommerce Services”).

13.1. The Agreement is effective upon your use of the website backend, and subject to all of the terms and conditions of this Agreement, will provide you with a limited access to use the website backend. Subject to the terms and conditions of the Agreement, shall grant to you a non-exclusive, non-transferable, revocable, limited role to remotely access and use the website backend on servers operated by or for (“ Servers”) through a website (the “ Site”) solely for the purpose of building, maintaining, and hosting the Store on which you offer products or services. The Store shall be hosted on an Server on which several merchants may share the resources and network capacity of that Server. You authorize to process any and all of your account transactions initiated through the use of the password and/or passphrase that you establish through registration on the Site and activation of your Ecommerce Services account and you are solely responsible for maintaining the confidentiality of such password and/or passphrase.

13.2. Upon activation of your Ecommerce Services account and subject to the payment of applicable fees, will also provide certain hosting, support and other Ecommerce Services to you during the term of this Agreement. Subject to payment of applicable fees, will provide design and customization Services for your Store as provided herein and in accordance with this Agreement and’s then current customization terms and policies. You shall provide all Content for the Store, such as text, music, sound, photographs, video, graphics, logo, data, design, and related information in a format and within a time period designated by

13.3. For the Ecommerce Services, will invoice you and you agree to pay (i) all non-refundable recurring subscription and other annual or one-time fees, in advance, for the Ecommerce Services to be rendered to you by or on behalf of during the upcoming billing period, and (ii) all applicable transaction fees and all other fees designated to be paid in arrears based on the value of goods and services sold through your Store during the previous billing period in the following month according to the terms and conditions of the plan you subscribed to, and further in accordance with the invoicing and payment requirements. will debit all fees payable by you to directly from the credit card, debit card or PayPal account designated by you when you register for your Ecommerce Services account in order to receive a user role for the Website Backend.

13.4. Ecommerce Services may require you to use PayPal as the Payment Solution for your Store. Using PayPal as a “Payment Solution” means that you use PayPal exclusively to process online payments from your Store customers. Other licenses will have the option of using PayPal as a Payment Solution or a “Payment Mark” or you may choose not to use PayPal. Using PayPal as a Payment Mark means that you are providing PayPal as a payment option to customers of your Store in conjunction with a third party online payment processing solution. In order to use PayPal with your Store, you are required to sign up for a Business or Premier PayPal account and comply with the PayPal User Agreement, PayPal Privacy Policy and other related terms, conditions, rules and policies.

13.5. Ecommerce Services may require you to use Stripe as the Payment Solution for your Store. Using Stripe as a “Payment Solution” means that you use Stripe exclusively to process online payments from your Store customers. Other licenses will have the option of using Stripe as a Payment Solution or a “Payment Mark” or you may choose not to use Stripe. Using Stripe as a Payment Mark means that you are providing Stripe as a payment option to customers of your Store in conjunction with a third party online payment processing solution. In order to use Stripe with your Store, you are required to sign up for a Business Stripe or Stripe account and comply with the Stripe User Agreement, Stripe Privacy Policy and other related terms, conditions, rules and policies.

13.6. Upgrade Web Design Ecommerce websites include a generic Terms of Service and Privacy Policy. Upgrade Web Design makes no warranties or guarantees as to the effectiveness or validity of said documents as they pertain to your specific website, business/organization or situation. You acknowledge the aforementioned documents are strictly for use as a general guide of what can be found in such documentation and that it is your responsibility to obtain proper and professional legal guidance on what applies to you and your site. Furthermore, you hold harmless Upgrade Web Design, its partner’s, affiliates and sub-contractors of any liability and/or responsibility from matters resulting from your decision to use the Terms of Service and/or Privacy Policy provided via our service.

Please review all policies posted on this site. These policies also govern your use of Upgrade Web Design Services. We reserve the right to make changes to our site, policies, Service Terms, and these conditions at any time. If any of these conditions shall be deemed invalid, void, or for any reason unenforceable, that condition shall be deemed severable and shall not affect the validity and enforceability of any remaining condition.  If you do not agree with all applicable Agreements do not purchase any products or services now or in the future.

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Document name: ESA
lock iconUnique Document ID: 78fa8482b81a67208ceca0ab498270fad38a75d0
Timestamp Audit
December 18, 2020 5:16 pm EDTESA Uploaded by Braden Simpson - IP