WEBSITE DESIGN + DEVELOPMENT
01 / MANAGED WEBSITE LAUNCH
Strategy, content structure, design, WordPress development, launch, hosting, and ongoing care—handled as one coherent job for businesses ready to look as credible online as they are in practice.
THE WEBSITE HAS A JOB TO DO
A strong business website should establish credibility quickly, explain what makes the company valuable, and guide the right visitor toward a sensible next step. Strategy, content, design, technology, and ongoing care all support that job.
01
START WITH THE BUSINESS
Before designing pages, we clarify the offer, the audience, the business priorities, and the decisions the website needs to support.
INTENDED OUTCOME
A clear blueprint for what the website needs to say, how it should be organized, and what the visitor should do next.
02
TURN THE PLAN INTO A SYSTEM
The visual system and Elementor build are developed together so the website feels distinctive, works responsively, and remains practical to manage.
INTENDED OUTCOME
A polished, dependable website that reflects the quality of the business and remains straightforward to evolve.
03
KEEP IT USEFUL
The job does not end when the pages go live. Upgrade handles the transition, monitors the website, and remains available as the business changes.
INTENDED OUTCOME
A website that launches carefully, stays healthy, and continues supporting the business long after launch day.
OWNER-LED BY DESIGN
You work directly with Braden from the first business questions through launch. Strategy, design, development, and ongoing care are not passed between disconnected departments. Decisions are explained plainly, the reasoning stays visible, and responsibility stays close.
1997
The year Braden began building websites. Upgrade Web Design was established in 2020.
WAAS WEBSITE SUBSCRIPTIONS
Every standard plan combines an informational WordPress website, launch, managed hosting, and ongoing care in one predictable subscription. Choose Essentials for a focused site, Growth for a larger service-page plan, or Premium for deeper content planning. Ecommerce, memberships, complex booking, custom integrations, and specialist migrations receive a Custom scope.
$399/month
A focused, conversion-ready website for one business. No separate build fee. 24-month initial term; selected ongoing services and rates confirmed before renewal.
$495/month
For an established business that needs a larger page plan, clearer service messaging, and stronger conversion paths. No upfront project fee; 24-month initial term.
$549/month
For a larger informational WordPress website with deeper content planning, clearer service messaging, and stronger conversion paths. No upfront setup fee; $549/month for 24 months, then month-to-month.
Compare website subscriptions
Compare the scope that fits your business. Essentials, Growth, and Premium cover informational WordPress websites, with predictable subscription payments instead of a separate upfront build bill. Advanced functionality receives a Custom scope.
| Compare plans | GoodEssentials $399/month$4,309.20/year Billed monthly$359.10/month equivalent · billed annually | BetterGrowth $495/month$5,346/year Billed monthly$445.50/month equivalent · billed annually | BestPremium $549/month$5,929.20/year Billed monthly$494.10/month equivalent · billed annually | CustomScoped to your project Custom Monthly subscription; annual terms quoted for scope |
|---|---|---|---|---|
| Best suited for | A focused, conversion-ready website for one business. | An established business needing a larger page plan, clearer service messaging, and stronger conversion paths. | A larger or phased informational website needing deeper content planning and clearer conversion paths. | Ecommerce, memberships, complex booking, custom integrations, specialist migrations, or a scope beyond the standard plans. |
| Plan benefits |
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| Features and scope are defined for the project before you commit. |
| Advanced functionality | Requires a Custom scope. | Requires a Custom scope. | Requires a Custom scope. | Defined and priced for your requirements before enrollment. |
| Scope agreed first | Your proposal confirms the final page list, copywriting responsibilities, revision allowance, ongoing support allowance, and launch schedule before enrollment. | Your proposal defines the functionality, content, implementation phases, support, and timeline. | ||
| Initial term | 24 months | 24 months | 24 months | Set in the custom proposal |
| After initial term | Selected ongoing services; scope and rates confirmed before renewal. | Continuation terms are shown in the plan agreement before enrollment. | Month-to-month; rate shown in the plan agreement. | Set in the custom proposal |
| Request this plan | Request Essentials → | Request Growth → | Request Premium → | Discuss a custom plan → |
Annual option: Pay annually and save 10% on each year of the initial 24-month term. Annual totals are $4,309.20 for Essentials, $5,346 for Growth, and $5,929.20 for Premium. After the initial 24 months, completed website setup charges end. Only selected ongoing services continue, with scope and prices confirmed before renewal. The current annual continuation discount is 5% on core managed care only; additional-feature maintenance, other services and outside costs are excluded. Future continuation estimates are not guaranteed renewal prices. Custom pricing is scoped individually.
SELECTED WORK
Healthcare · Website · SEO · Care
A polished, reassuring digital presence built to earn patient confidence.
Industrial · Woocommerce · Support
An ecommerce system supporting more than 300 products and 1,000 product variations.
Website Rescue · Ecommerce · Growth
A content-rich storefront that makes specialized products easier to understand and buy.
A GOOD FIT
01
Clear recommendations, including when less is the right move.
02
A close working relationship with the person doing the work.
03
A durable system and partner, not a rushed one-time handoff.
04
Honest input, timely decisions, and respect for the process.
A practical process
We align on the business, audience, current website, goals, and the few decisions that will shape everything else.
Structure, messaging, and visual direction come together early enough to react to—before unnecessary production work begins.
The website is built, tested, launched, and cared for as the business and its priorities continue to evolve.
COMMON QUESTIONS
Website subscriptions start at $399/month with Essentials, $495/month with Growth, and $549/month with Premium. Essentials is $399/month during the initial 24-month term. Completed setup charges end afterward; only selected ongoing services continue, with scope and rates confirmed before renewal. Growth and Premium have a 24-month initial term; continuation terms are shown in the plan agreement before enrollment. Standard plans cover informational WordPress websites with no separate upfront build fee. Your proposal confirms the final page list, content responsibilities, revisions, support allowance, and schedule. Ecommerce, memberships, complex booking, custom integrations, and specialist migrations require a Custom scope.
Most projects are planned across roughly 2–6 months. A focused scope with prepared content may move faster, while complex integrations, ecommerce, content development, or slower approval cycles can extend the timeline.
No. You bring the business knowledge, existing materials, and honest input. Upgrade shapes the page strategy, messaging hierarchy, and content direction. Additional copywriting, photography, or custom media can be included when the project requires it.
Ongoing care can include secure hosting, updates, backups, monitoring, content changes, landing pages, SEO improvements, and practical support. The website is treated as a working business asset rather than a finished file handed off and forgotten.
READY FOR A BETTER FOUNDATION?
Bring the current site, the goals, and the constraints. You’ll leave the first conversation with a clearer sense of the right scope, investment, and next step.